ZIG 3D STORM


DESIGN BRIEF MOODBOARD



MARKET PURPOSE: Elevate Inline Focus (ZIGTECH)
PRODUCT BUILD TYPE:
New Upper/Existing Bottom


BRIEF: create a new upper that elevates the new zigtech technology, and looks visually different than inline pricepoint shoes. it should feel and look like a higher price. focus on track shoe and soccer cleat constructions, where it celebrates the logo and the design is centered around it.

KEY FEATURE MUST HAVES:
- Large ‘over the toe’ Vector Logo Execution,
- Lightweight
- Shoe Pocket




DETAILS

COLORWAYS