PREMIER ROAD MODERN


DESIGN BRIEF MOODBOARD



MARKET PURPOSE: Modern Archive Story
PRODUCT BUILD TYPE:
New Upper/Existing Bottom


BRIEF: Bring back archive story of premier running, a high performance running line of reebok existing from 2005-2011. revitalize new upper in a modern way but still using key design cues from past premier running lines. continue off of success with Vetements collaboration Premier Spike Runner 200.

KEY FEATURE MUST HAVES:
- Mono mesh quarter piece
- Large vector logo execution
- Multiple color blocking opportunities


DETAILS
COLORWAYS